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AstroPod dating app-Made in Stars released

US based Nepali technology company Astro Veda Pvt. Ltd. has launched a dating app named AstroPod for the first time in Nepal.

UJAYA SHAKYA IS AMONG THE FINAL JUDGES AT AD STARS 2022, SOUTH KOREA

Mr. Ujaya Shakya will be part of final judging panel at AD STARS 2022 along with other global creative leaders to judge Brand Experience & Activation, Creative eCommerce, Direct, Media & PR.

Fone Loan released their video on Mother’s Day

Fone Loan released their video on Mother’s Day highlighting for mothers the most important gift is their child’s happiness.

Adclub Nepal is organizing Workshop on Road to Creativity

This workshop focuses on sharing knowledge about the process, tools, and methods for developing great creative campaign ideas.

Foodmandu Reveals A Vivid New Brand Identity

The new logo features a wavy symbol representing steam, meant to signify the happy experience Foodmandu users get from eating delicious hot food. Two streaks of vapour come together to form an “F” letterform in the new icon.

Sopan Pharmaceutical Launched their Medicines

Sopan Pharmaceutical Launched their Medicines

Sopan Pharmaceuticals is a newly established Nepali pharmaceutical company that started medicine production since September 2021 although its oxygen production plant is in operation for the last four years.

What Business are You Really in?

What Business are You Really in?

Marketing myopia is true for all companies who define their markets too narrowly. Many examples from the past show that when businesses have redefined their markets from product-focus to consumer-focus they have continued to grow.

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Driving Brand Loyalty

Driving Brand Loyalty

If brand custodians can understand what underpins the attitudes of a brand’s most loyal customer, they may be able to identify opportunities to convert other consumers to this profitable position.

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Batting for Advertising

Batting for Advertising

Whatever the reasons, advertising is necessary in today’s age. For brands, not being able to communicate is suicidal. We need to ensure an environment that allows our local brands to be competitive and not let them die in seclusion.

No Shortcuts

No Shortcuts

Brand building is more about attitude than about skills. It is as much about building a mindset as it is about product solutions that consistently satisfy consumer requirements.

French Ending

French Ending

It is said that you have to sell yourself every day, no matter, which profession are you in. Only a passionate marketer has the presence of mind to do their job correctly even during a fiasco.

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Faux Amis

Faux Amis

This is a 10-episode series review of Emily in Paris from the perspective of a MARKETER. I think every episode has a unique key learning which I will try to extract in my top 3 learnings from every episode.

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Marketing Express Vol 42

Marketing & Advertising News Highlights, Here is the 42nd episode of Marketing Express that provides you the weekly updates of Marketing & Advertising News highlighted in quick video format

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Challenges of the digital world

Challenges of the digital world

People spend most of their time on social media, where we see lots of self-reporting and amateur journalism. This is not necessarily a bad thing, but it has led to a ballooning of fake news.

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