New episode of Ads! Podcast with Aneel Neupane is released
In this episode of Ads! Podcast, Aneel Neupane, the Co-Founder of Jazz Productions shares his wealth of experience in producing films, television commercials, and other media.
OUTREACH WINS 2 BRONZE AT ECI AWARDS 2022 IN CHINA
Outreach from Nepal bags 2 Bronze at ECI Award 2022 in China in the category of Product & Model Innovation and Marketing Innovation.
FLAME AWARDS ASIA 2022 WIN – WHAT DOES THE WINNING TEAM AT OUTREACH HAVE TO SAY
Outreach wins 11 Gold and 1 Silver at Flame Awards Asia 2022, India and celebrates their big success at the global forum representing Nepal
Nabil launched Nepal’s First Neo Bank: nBank
Nabil Bank Limited has launched nBank – Nepal’s first Neo Bank.
Meta Selects Httpool by Aleph as Authorized Sales Partner in Nepal
As the Authorized Sales Partner for Nepal, Httpool by Aleph enables in- market support and consulting for advertisers
OUTREACH WINS BIG AT FLAME AWARDS ASIA 2022 IN INDIA
Outreach Nepal bags 11 Gold and 1 Silver at Flame Awards Asia 2022 in the Emerging Market Category – South Asia, with 8 Gold and 1 Silver for Ncell – Possible Cha Sabai, Khusiyali Sadhai On and Ncell + Viber Promotion. And 3 Gold for Sunsilk campaign – #SunsilkDashainVibes.
OUTREACH HAS TOTAL 12 FINALISTS IN FLAME AWARDS ASIA 2022 REPRESENTING NEPAL
Outreach has 12 finalists in Flame Awards Asia 2022, representing Nepal in different categories.
AstroPod dating app has unveiled its new ‘gaming feature’ #AstroPodFOOTBALLCRUSH
AstroPod – Made In Stars, A Nepali dating app has unveiled its new ‘gaming feature’ #AstroPodFOOTBALLCRUSH to measure the ongoing FootballFever.
No Shave November Fashion for Cause hosted to raise awareness against Cancer
Ant Foundation organized No Shave November Fashion for Cause event in association with Fashion Network Nepal to raise awareness against Prostate Cancer and Breast Cancer in Nepal
Essentials of Rebranding
The heart of every successful rebranding is a planned strategy that encompasses the new corporate vision, based on both the stakeholder and shareholder values.
Building Brand Response
There are times when people do focus on brands and call up related memories and associations. This is Brand Response and such response needs to be evolved consciously and strategically.
Making a Great Advertisement
A creative brief is the foundation of any advertising or marketing campaign. It helps to bridge strategic thinking and creative execution. Every creative brief is different, but here are the most common sections of a creative brief.
Advantage Local
There is a huge takeaway for local companies, brands, and marketers. Look around and make an effort to understand what your local consumer really wants and start a Brand Movement around that shared local value.
The Decoy Brand: not everything you sell needs to actually sell!
The Decoy Brand is when you subtly position your main product offering as superior by deliberately making another product offering that is a bit inferior.
Have we lost the art of crafting print communications?
That art of creating sharp communication via print is a dying art. Anyone who can craft a proper print ad knows the intricacies of proper communication.
Cancel Couture
Emily in Paris is a 10-episode series review from the perspective of a MARKETER. For those who haven’t watched the series yet, this is going to be a spoiler-filled segment, so go watch it before you start reading.
An American Auction in Paris
No matter how bad the situation is, as a human being and as a marketer, you must look for the light at the end of the tunnel.
Family Affair
Whether the brand is small or big, as a marketer, you should always have a passionate approach to contribute towards its growth.
Detailed and Innovative Video of MyPay
This video shows evolution of transaction from barter system all the way to Digital Wallet, while also showcasing evolution in two characters’ chemistry.
KFC Popcorn Nachos Nepali Video commercial Released
KFC recently launched a new product in collaboration with Doritos naming the product KFC Popcorn Nachos which blended crunch and spice with a twist to follow.
Pearl Rice Released its new campaign featuring Swastima Khadka
The campaign is launched to introduce the 4 new variants of Premium Long Grain Pearl Rice. The latest campaign features popular Nepali actress Swastima Khadka.
The Mediterranean cuisine at Tahina Terrace
If you are in search for some delectable Mediterranean cuisine, the search ends at Tahina Terrace in Kathmandu Marriott Hotel.
Tasting Taza Treats’ Baklava
I have been nurturing the dream of biting into a Baklava for years now. When I finally opened this miracle of a dish that had somehow found its way to me, the first thing I did was fill my lungs with its aroma.
Yumms Momo: Convenient and Delicious Momos in Your Freezer
In this Product Review Session, Akriti tries out the new frozen and Packaged Yumms MoMo, Will she find it to be delicious and convenient? One of the Best Food Reviews is Here.
Marketing Express Vol 45
The right source for your need to get quick updates on Marketing and Advertising that are presented in a quick video format every weekend.
Marketing Express Vol 44
Here is the 44th episode of Marketing Express that provides you the weekly updates of Marketing & Advertising News highlighted in quick video format DishHome
Marketing Express | Vol 43
Here is the 43rd episode of Marketing Express that provides you the weekly updates of Marketing & Advertising News highlighted in quick video format
BTS video of The Himalayan Reserve
Jazz Production, one of the finest and creative Visual content makers has released it’s behind the scene video of The Himalayan Reserve Whiskey Commercial.
What goes behind the shoot of Ncell TVC
Here is a quick glimpse of behind the scene while shooting the TVC of Ncell App. The ad encourages and educates people about the added features that are presented in a catchy jingle-based ad filled with dance and youthfulness.
Behind The Scenes of Himalaya Purifying Neem Face Wash TVC 2020
Here is what went down Behind the scenes to make the recent TV commercial for Himalaya Purifying Neem Face Wash which is the remake of the brand’s Indian TVC.
Who are the most powerful influencers?
While the number of brands using influencers to promote their products continues to grow, these social media stars are losing their grip on the thing that gave them influence
#ORNKnowledge Series: How to ride the campaign planning motorbike?
Research shows that “brand” and “strategy” are amongst the most misused and misunderstood words in modern business. Brand strategy is a way to bring clarity to the marketing process.
Why silence may not be the best social media strategy for brands and leaders
What is the right social media etiquette for brands and leaders? Here’s a checklist of dos and don’t to keep in mind to ensure you’re posting responsibly on social media.
